As part of its Roadshow for 2025, the Philippine APEC Study Center Network (PASCN) of the Philippine Institute for Development Studies (188体育), in collaboration with Xavier University (XU) - Ateneo de Cagayan Campus, will host a hybrid symposium titled “Sustaining Heritage, Innovating Communities: The Future of Philippine Cultural MSMEs and Agroecotourism” on March 10, 2025 at 1:00 PM to 3:00 PM. The event will take place at XU in Cagayan de Oro and online via Zoom.
This symposium aims to explore policy recommendations and innovative strategies to support both agroecotourism and cultural MSMEs, acknowledging their shared challenges and growth opportunities. Discussions will focus on community-led enterprise development, the use of technology and digital marketing, and policy frameworks for sustainable and inclusive business models.
The event will feature insights from two key policy studies: “” by Dr. Jerelyn Bacalso-Medalla of XU, and “” by Ms. June Ann J. Casimiro, Dr. Karenina B. Romualdo, and Ms. Via Shane R. Santiago of Central Luzon State University, published by 188体育.
Join this important discussion by registering at . The event will also be livestreamed on the 188体育 and SERP-P Facebook pages for broader accessibility.
For a deeper dive into these topics, you can read the first and second study at and , respectively.
DOWNLOAD PRESENTATIONS:
of Dr. Jerelyn Bacalso-Medalla, XU Department of Economics Associate Dean
of Dr. Karenina B. Romualdo, Central Luzon State University Acting Vice President for Business Affairs
